Gaya APA

Perreault, W, D., McCarthy, E, J. (2005). Basic marketing: a global - manajerial approach . Boston: Mc. Graw Hill Company.

Gaya MLA

Perreault, William, D.., McCarthy, E., Jerome. "Basic marketing: a global - manajerial approach". Boston: Mc. Graw Hill Company, 2005. Text.