Gaya APA

Perreault, W, D., McCarthy, E, J. (2000). Essential of marketing: a global manajerial approach . Boston: Mc. Graw Hill Company.

Gaya MLA

Perreault, William, D.., McCarthy, E., Jerome. "Essential of marketing: a global manajerial approach". Boston: Mc. Graw Hill Company, 2000. Text.